E-commerce Specialist

Job Type: Full-Time 

Work Hours: Monday to Friday, 7:00 AM - 4:00 PM PST, with a 1-hour unpaid break

Salary: $1,000 per month

Job Overview: 

The E-commerce Specialist works under the strategic direction of the E-commerce Manager and is responsible for executing initiatives that drive online sales and improve conversion rates. This hands-on role supports daily Shopify store operations,merchandising, landing page creation, app management to enhance the customer experience, email marketing campaigns, and SEO optimization. The ideal candidate is detail-oriented, proactive, and able to manage multiple priorities in a fast-paced environment.

Key Responsibilities

Shopify & Product Management:

• Update prices, add new products, maintain homepage, collections, and product pages.
• Create and maintain landing pages.
• Optimize listings for SEO and sales.
• Manage apps that enhance customer experience.

Merchandising & Website Optimization:

• Execute merchandising strategies to highlight products and promotions.
• Build campaign and promotional landing pages.
• Troubleshoot site issues and strategically use apps to increase conversions.

Email & SMS Marketing (Klaviyo):

• Execute email and SMS campaigns and flows as directed.
• Segment audiences, monitor performance, and test formatting, deliverability, and links.

General Support & Reporting:

• Perform tasks according to SOPs and instructions.
• Communicate progress and issues.
• Identify opportunities to increase sales.
• Collaborate with design and customer service teams as needed.

SEO & Site Performance:

• Support ongoing SEO initiatives, including keyword implementation, on-page optimization, content updates, and basic technical SEO.
• Monitor performance using analytics and SEO tools and recommend improvements to increase organic traffic.

Ad Hoc Requests:

• Execute additional E-commerce tasks as directed to support D2C sales and operations.
• Take on new responsibilities as needed.

Focus: All tasks are executed under direction with the goal of increasing conversions and driving revenue.

Qualifications:

• Minimum 1+ year experience in a fast-paced eCommerce environment.
• Hands-on experience with Shopify (adding products, managing collections, landing pages, and apps).
• Experience with Klaviyo for email and SMS campaigns, including segmentation, flows, and testing.
• Understanding of eCommerce best practices, including SEO and site optimization.
• Ability to follow strategic direction and execute tasks accurately and efficiently.
• Strong attention to detail and accuracy in all work.
• Excellent organizational and communication skills.
• Comfortable working with SOPs and instructions.
• Proactive and able to identify opportunities to improve sales and user experience.
• Experience with Google Analytics or other analytics tools is a plus.
• Positive, can-do attitude with initiative and follow-through.

Note: An NBI or police clearance will be required upon acceptance of the job offer.